SUSTAINABILITY AT INCAPTO
We were
created to liberate coffee
from capsules
For a sustainable coffee experience
Our mission is to drive the coffee industry toward a sustainable future. Every year, around 60 billion coffee capsules end up in landfills (Perfect Daily Grind), and Incapto emerged as a solution to this growing problem.

It’s time to expect more from your coffee. Choose sustainable alternatives for your daily brew!
Persona con chaqueta marrón y bufanda azul cosechando café entre plantas verdes en una finca, con una bolsa colgada al costado.
Our sustainability report

In the spirit of transparency, we’re proud to share our first-ever sustainability report. This document highlights our ongoing efforts to reduce the environmental and social footprint of the coffee industry.

Inside, you’ll find detailed information about our steps to minimize our impact—from sourcing sustainable coffees to adopting eco-friendly farming practices. We’re committed to supporting people and the planet and invite everyone across the value chain to join us in this collective mission.

DOWNLOAD REPORT
Promoting responsible coffee consumption
At INCAPTO, we champion the enjoyment of better coffee—coffee that leaves a smaller environmental footprint, offers greater traceability of its origins, and supports fair trade practices that ensure economic stability for farmers. Despite their vital role in the coffee lifecycle, 44% of small-scale coffee growers worldwide live in poverty, with 22% facing extreme poverty.

(Enveritas’ 2022 Small Coffee Producers Sustainability Report).
Hombre con gorra y camisa de manga larga, clasificando granos de café bajo un cielo azul con nubes, en un entorno de plantación.
A sustainable approach
to fair trade coffee
Our mission is simple yet transformative: to embrace productive models that balance fair payment and responsible cultivation, creating better outcomes for everyone involved. This approach increases coffee growers’ income, safeguards traditional agroforestry systems, and helps mitigate the effects of climate change.
At INCAPTO, we also focus on improving coffee traceability. This means we not only respect and celebrate the country of origin for every bean but also foster strong relationships with the farms and farmers who grow them. Our commitment extends beyond the hardworking individuals who pick each bean by hand—it encompasses the plantations themselves and the rich biodiversity that surrounds them. Together, we strive to build a more sustainable and equitable future for coffee production.
“At INCAPTO, we’re dedicated to building a responsible value chain, creating products rooted in fairness and solidarity. We prioritize the well-being of people while ensuring equal opportunities for everyone.”

Origin

We’ve created our very own scholarship program, “Coffee for Good”, where we dedicate €1 to social initiatives for every kilogram of coffee sold.
In 2021, we proudly supported The South Face, a project that funded the training of six women at Dedan Kimathi University of Technology. This initiative helped create opportunities for empowerment and fostered deeper technical expertise in the coffee sector.

Choice

Our Guatemalan organic-certified coffee stands out for its quality and sustainability. Additionally, all our other coffee varieties undergo multi-residue analysis, ensuring they are free from pesticides, herbicides, and synthetic fertilizers.

Did you know you can lower the environmental footprint of your coffee by 79% just by choosing organic?*

Conventional coffee | 0.28 kg CO₂

Organic coffee | 0.06 kg CO₂

*Source: University College London, analysis based on Arabica coffee imports in the UK.
*Source: Analysis by University College London, reference to Arabica coffee importation in the United Kingdom.

Purchase

On one hand, we buy our coffees from Mexico through Ethic Hub, a social enterprise that connects small farmers with the necessary financing to work their lands and sell their crops in direct markets.

On the other hand, in the case of our Sumatra coffee, an avocado tree is donated for planting for every 60 kg of coffee sold.

Final round

Thanks to Bolet Ben Fet, we convert the coffee grounds generated by companies with INCAPTO coffee machines into organic material to grow oyster mushrooms. Each kilo of coffee grounds, along with two kilos of growth substrate, produces 700 grams of mushrooms. In addition, the producer saves resources such as chestnut wood and cereals, as they are replaced by the grounds.

Thanks to you, we’ve already eliminated 

32.972.931

single-use coffee capsules