Rise in the price of green coffee
The price of green coffee has reached historic levels, and this reality affects all of us in the industry.
In IncaptoWe have always believed in importance of offering quality coffee beans, but also in treat our producers fairly, ensuring they receive adequate compensation for their hard work.
This balance forces us to readjust our prices to ensure that we continue to offer an ethical and sustainable product without compromising quality or fairness.
| Product | Format (grams) | Price before | Current price | Increase per product | Increase per cup |
| Initiation Pack | 1500 | 39,65€ | 44,78€ | 5,13€ | 0,03€ |
| Best Sellers Pack | 1500 | 45,86€ | 49,27€ | 3,41€ | 0,02€ |
| Coffee with milk pack | 1500 | 38,56€ | 44,78€ | 6,22€ | 0,04€ |
| Worldwide Pack | 1000 | 38,21€ | 41,05€ | 2,84€ | 0,03€ |
| Brazilian coffee | 1000 | 22,91€ | 25,36€ | 2,45€ | 0,02€ |
| Colombian coffee | 1000 | 25,97€ | 29,10€ | 3,13€ | 0,03€ |
| Jungle Blend | 1000 | 21,38€ | 24,61€ | 3,23€ | 0,03€ |
| Blend Decaf | 1000 | 30,56€ | 33,58€ | 3,02€ | 0,03€ |
| Coffee from Peru | 1000 | 26,74€ | 31,34€ | 4,60€ | 0,04€ |
| Strong Blend Coffee | 1000 | 22,91€ | 26,11€ | 3,20€ | 0,03€ |
| Guatemalan Coffee | 1000 | 30,56€ | 33,58€ | 3,02€ | 0,03€ |
| Ethiopian coffee | 1000 | 32,86€ | 35,07€ | 2,21€ | 0,02€ |
| Burundian coffee | 1000 | 30,56€ | 35,07€ | 4,51€ | 0,04€ |
| Dark Roast Brazil | 1000 | 22,91€ | 27,60€ | 4,69€ | 0,04€ |
| Sumatra coffee | 1000 | 38,21€ | 37,31€ | -0,90€ | -0,01€ |
| Coffee from Mexico | 1000 | 29,03€ | 33,58€ | 4,55€ | 0,04€ |
| Rwandan Coffee | 1000 | 32,86€ | 35,07€ | 2,21€ | 0,02€ |
| Brazilian coffee | 500 | 12,97€ | 15,65€ | 2,68€ | 0,05€ |
| Colombian coffee | 500 | 15,26€ | 16,77€ | 1,51€ | 0,03€ |
| Jungle Blend | 500 | 12,97€ | 14,53€ | 1,56€ | 0,03€ |
| Blend Decaf | 500 | 17,56€ | 19,39€ | 1,83€ | 0,03€ |
| Coffee from Peru | 500 | 14,21€ | 17,89€ | 3,68€ | 0,07€ |
| Strong Blend Coffee | 500 | 12,97€ | 14,90€ | 1,93€ | 0,03€ |
| Guatemalan Coffee | 500 | 16,79€ | 19,39€ | 2,60€ | 0,05€ |
| Ethiopian coffee | 500 | 19,09€ | 20,13€ | 1,04€ | 0,02€ |
| Burundian coffee | 500 | 17,56€ | 20,13€ | 2,57€ | 0,05€ |
| Dark Roast Brazil | 500 | 13,73€ | 16,02€ | 2,29€ | 0,04€ |
| Sumatra coffee | 500 | 20,62€ | 21,25€ | 0,63€ | 0,01€ |
| Coffee from Mexico | 500 | 16,79€ | 18,64€ | 1,85€ | 0,03€ |
| Rwandan Coffee | 500 | 18,32€ | 20,13€ | 1,81€ | 0,03€ |
The reasons behind the increase in the price of green coffee
In recent months, The price of green coffee has suffered a notable increase, reaching levels not seen in more than a decade.
This phenomenon is due to a combination of climatic and economic factors that have affected both the production and distribution of coffee globally.
Climatic conditions and their impact on production
Climate change has hit the main coffee producing countries. Phenomena like sprolonged droughts, unexpected storms and changes in temperatures have considerably reduced coffee production, especially in key regions such as Brazil and Vietnam.
The crop irregularity It not only affects the quantity of coffee available, but also the quality of the bean, which further pushes prices up.
Macroeconomic factors and the supply chain
Aside from climate challenges, the coffee industry has also faced issues related to supply chain costs. The rising transportation and fuel costs, as well as inflation in producing countries, has made shipping coffee internationally more expensive.
Furthermore, the fluctuations in the value of local currencies against the dollar have further complicated the purchase of coffee in global markets.
The impact on coffee growers and the importance of a fair price
The increase in the price of green coffee not only affects consumers, but also has a direct impact on coffee farmers, who are facing an increase in production costs.
Maintaining a balance between fairly compensating producers and ensuring business sustainability is key for brands like Incapto, committed to quality and fair trade.
Rising costs in coffee production
Adverse weather conditions have generated a decline in coffee production in key regions, which has increased costs for producers.
Furthermore, the increase in fertilizer, labor and transportation prices has made profitability even more difficult for coffee growers.
These factors are aggravated by fluctuations in international markets, where local currencies often lose value against the dollar, increasing operating costs.
The role of fair trade in sustainability
Faced with this panorama, fair trade plays a fundamental role to ensure that coffee farmers receive fair compensation for their work.
In Incapto, our focus is ensure that producers not only cover their production costs, but also can invest in improving their crops and live with dignity.
Supporting small coffee growers with fair prices is the key to ensuring the sustainability of specialty coffee in the long term.
How specialty coffee sellers are managing this surge
The recent increase in green coffee prices poses a significant challenge for specialty coffee sellers.
Keep the balance between offering a high quality product and ensuring fair prices For both producers and consumers it requires careful strategic decisions.
The need to adjust prices
To maintain a sustainable supply chain and ensure coffee farmers are fairly compensated, specialty coffee sellers like Incapto We have found ourselves in the need to adjust our prices.
This increase is not only a direct response to higher production costs, but also a effort to maintain equity and support small producers, whose work is essential to guarantee the quality of each cup of coffee.
We leave you some examples of our subscriber prices, with quarterly shipping, before and after applying the increase. You will see the price per kilo in both a 500 gram package and a 1 kilo package, as well as the price per cup of each origin or pack of coffee:
Maintaining quality and support for producers
Although prices rise, in Incapto We will not compromise the quality of our coffee or the support for our producers.
We continue carefully selecting our specialty beans and ensuring that coffee farmers are paid fairly for their hard work.
This approach allows us to not only offer an exceptional product, but also ensure a fair and sustainable relationship with producers in the long term.
Strategies to communicate price increases to customers
It is essential that consumers understand why these price adjustments occur. In Incapto, we believe in importance of transparent and clear communication to maintain the trust of our customers and reinforce the values that define us as a brand.
Transparency and consumer education
Openly explaining the reasons behind the price increase is key to avoiding misunderstandings.
In Incapto, we inform our clients about how global conditions and the commitment to our producers influence prices, highlighting that These changes allow us to continue supporting coffee growers fairly.
This transparency generates a greater connection with the customer and reinforces their trust in our product.
Reinforcing the value of sustainability
It is important to highlight that, behind each increase, there is our commitment to sustainability.
Communicate that prices reflect an ethical and sustainable supply chain can be an added value for many consumers who value social and environmental responsibility.
In Incapto, we constantly reinforce the message that Each cup of coffee is not only of the best quality, but also supports a fair and responsible value chain.
The importance of a sustainable value chain in coffee
In Incapto, we understand that every step in the coffee value chain is crucial to ensuring our customers enjoy a quality product, while supporting coffee farmers in a fair and sustainable way.
Although prices are adjusted, our commitment to equity and environmental responsibility remains unbreakable.
We believe that a sustainable value chain not only benefits producers, but also ensures that Every cup of coffee reflects our core values of quality and ethics.
A while ago we published the documentary The Lung of Coffee where this problem is reflected. A short documentary, just 25 minutes, from our collaborators and suppliers EthicHub.
In it you will discover the reality that threatens all of us who like coffee. With this documentary we defend more than ever the need to take care of the entire value chain, starting especially with the coffee grower, whom we must pay and take good care of.
We invite you to continue enjoying our specialty coffee beans. Remember that with our coffee subscription, you can save up to 25%.
